Jakarta, July 2025. Binari Suite today announced the formal invitation and onboarding of senior SEO experts and search innovators, Rochman Maarif to its advisory and delivery teams, underscoring the company’s commitment to elevate technical SEO and search strategy for Indonesian enterprises.

As search evolves, driven by generative AI and faster, more integrated user experiences, organisations require more than tactical content tweaks. They need vendors who combine deep engineering discipline with search strategy and governance. Recent industry research shows enterprise SEO and AI-aware search strategy are core to sustained organic performance.

Binari Suite’s new experts, Maarif will work across three domains: technical SEO architecture, content & semantic strategy for AI-overviews, and “marketing-ready infrastructure” that ensures sites meet performance and discoverability thresholds (including Core Web Vitals). These capabilities align with global guidance that prioritises both content helpfulness and page experience.

This appointment is also a response to the accelerating integration of AI into enterprise workflows. Independent industry surveys indicate organisations scaling generative AI must pair automation with domain specialists to manage risk and extract consistent value. Binari Suite positions its combined engineering + SEO bench to answer that need for Indonesia’s diverse sectors.

The firm operates with a cross-disciplinary team, software engineers, product architects, UX designers, and technical SEO directors, delivering marketing-ready digital platforms for Indonesian organisations.

For partnership or press queries: press@binari.co.id, Request a briefing with our SEO advisory team.