Last updated:
Jul 10, 2025
Binari® Press. Binari company introduces a turnkey infrastructure offering that prepares websites and digital platforms for AI-driven search, generative features, and marketing automation, bridging engineering rigour and marketing needs to protect long-term organic visibility and user experience.
Jakarta, July 2025. Binari Suite today launched MRI “Marketing-Ready Infrastructure,” a service family that prepares websites and digital platforms for the realities of AI-augmented search and marketing automation. The offering combines software engineering discipline with marketing governance to protect discoverability and conversion in a rapidly evolving search landscape.
Generative AI and search overviews change how users find and consume information; they also change what platforms must supply: reliable signals, structured content, and robust data for agentic systems. MRI focuses on three pillars, technical performance (Core Web Vitals and delivery), semantic readiness (structured data, canonicalisation, content provenance), and data/ops readiness (centralised, governed data flows for AI systems). This approach aligns with industry guidance that AI initiatives succeed only when paired with data and infrastructure readiness.
By packaging these capabilities as a delivery line, including audits, remediation sprints, and governance handbooks, Binari Suite aims to reduce the risk of traffic loss, maintain brand credibility, and enable marketing teams to operate confidently as AI features roll out across search platforms
The company blends engineering, product architecture, UX, and SEO leadership to deliver marketing-ready digital platforms for Indonesian organisations. Request an MRI briefing: sales@binari.co.id
